A space for ideas

A seat forthe ideasno one invited.

13chair builds projects that can change the world — and publishes how they were made. One seat at our table stays open for an idea that isn't ours yet.

See the projects Bring your idea

01Manifesto

Most tables are full before the meeting starts. Budgets are allocated, roadmaps written, safe bets seated.

The ideas that could actually change something arrive late and find nowhere to sit.

We keep a chair for them.

One idea at a time, we make it real and put it in front of people. Not a pitch deck. Not a promise. A working thing — and an honest account of how it was built.

Some of those ideas will be ours. More of them, we hope, will be yours.

  • Build first.

    An idea proves itself by working, not by being described.

  • Publish the work.

    Results, methods, mistakes. What we learn belongs to whoever comes next.

  • Measure by change.

    Not by attention, not by headcount. By what is different once the project exists.

02Projects

In the workshop

We name a project when it can stand on its own. Until then it gets a seat at the table and nothing more.

  • Coming soon 01

    Reserved for a project that isn't public yet.

  • Coming soon 02

    Reserved for a project that isn't public yet.

  • Coming soon 03

    Reserved for a project that isn't public yet.

03Approach

How a project moves through the studio

  1. 01

    Choose

    We take on problems that matter more than they pay, and ask honestly whether we are the right people to solve them.

  2. 02

    Build

    Small team, short loops, real prototypes. An idea has to survive contact with reality before it earns a name.

  3. 03

    Publish

    We release the work together with the reasoning: what held up, what broke, what we would do differently.

  4. 04

    Let go

    A project is finished when it lives without us. Then the chair is free again.

04Your idea

Think the world could work better? Bring the idea.

We'll build it together.

Most changes worth having started as one person's stubborn thought: this is broken, and I can see how it should work. Most of those thoughts never leave the notebook. Usually the reason is simple. There was no seat for them.

The thirteenth chair is for that idea. If you have been carrying one, bring it while it is still rough. We will work through it with you and build it in the open, like everything else here.

We take on one idea at a time, so we won't say yes to everything. We will tell you honestly whether we are the right people for yours.

  1. 01

    Write

    Send a few paragraphs to hello@13chair.com: what is broken and how you would fix it. No deck needed.

  2. 02

    Talk

    If the idea holds us, we come back with questions and look for the place it breaks first.

  3. 03

    Build together

    Prototype first, as with every project here. The idea keeps its chair until it can stand on its own.

Bring your idea

05Journal

Notes from the work

Field notes on building and publishing: decisions, dead ends, and what held up. The first entries are being written.

Coming soon

06Contact

Have an idea that needs a seat?

One address for builders, authors, partners and press.

hello@13chair.com